An Expose from MONEY
The March 2000 issue of MONEY magazine looks into "Financial Websites' Conflicted Interests" and warns that "it's hard to distinguish unbiased advice from marketing hype."
According to writer Borzou Daragahi,
| At many insurance and loan marketplaces on the Web, you are not necessarily getting the "best prices from America's top companies," [...] but the best deal from the firms that they have business arrangements with. |
From insurance to credit cards to mortgage loans, there's no shortgage of Web sites offering to tell you where to find "the best" deals and "the best" rate. And you need to ask: Who pays for all of this wonderful free advice?
We recommend that you read the entire article so that you're aware of all the issues.
According to MONEY Magazine, nearly all mortgage sites receive commissions from and/or sell 'sales leads' to the companies they're allied with.
That just doesn't happen at the HSH Associates site.
HSH Associates is a publisher. We don't make loans, and we don't recommend lenders. We have no hidden alliances. We do sell ad space -- but for a monthly fee, like a newspaper.
